Graphic Design I: ART 230

An introductory course for working with symbols, images and type

iconMichelle Farra – Icon Translation
Business Card designBrindy Gibbs – Copycat logo/business card
Event posterMike Curry – Event poster (detail)

COURSE SCHEDULE

Schedule subject to changes as the semester progresses
Session 1

In class today:

  • Introductions
  • Syllabus Overview

LESSON:

Graphic Translation


Projects & Tests

PROJECT 1.1:

Graphic Translation

Notes

 

Homework


HOMEWORK:

Project 1 sketches

Session 2

In class today:

LESSON:

Laws of Gestalt

Projects & Tests

Classwork:

Project 1 development



Notes

 

Homework


Homework:

Project 1 final

Session 3

In class today:

LESSON:

Design Basics –
Shape and Icons


Projects & Tests

 

Due this week:

1. Graphic translation project printed and mounted for critique

Graphic Translation Critique #1


Project 1.2 Introduction:

Graphic Translation Plus


Notes

 

Homework

Homework:

Project 1.2 roughs

Session 4

In class today:

LESSON:

Symbols & Logos

Projects & Tests

Due this week:

1. Graphic Translation Plus roughs

Classwork:

Graphic Translation Plus development

Notes

Homework

Homework:

Project 1.2 final


Write a positioning statement for your company

Session 5

In class today:

LESSON:

Symbol development

LESSON:

Design Basics – Placement & Grouping

Projects & Tests

Project 2.1 Introduction:

Symbol Design

Classwork:

Symbol & Logo Exercises


Due this week:

1. Graphic w/ other elements, letterform, text, image and symbol, printed and mounted

2. Positioning statement, typed and printed.


Graphic Translation Plus Critique



Notes

Homework

Homework:

Symbol development

15+ thumbnails

Session 6

In class today:

LESSON:

Design Basics – Harmony and Emphasis

Projects & Tests

Classwork:

Symbol refinement

Due this week:

15+ thumbnails



Notes

 

Homework

Homework:

Symbol roughs

Session 7

In class today:

LESSON:

Design Basics – Flow/Movement

Projects & Tests

Project 2.2 Introduction:

Combination Marks

Classwork:

Combination Mark Roughs

Due this week:

1. Project #2.1 Symbol roughs

2. Finish, print and mount symbol in class



Notes

 

Homework

Homework:

Project #2.1 Symbol final

Project #2.2 Combination Mark roughs/type choices

Session 8

In class today:

LESSON:

Business cards, letterheads and envelopes.

LESSON:

Stationary Suite

Projects & Tests

Project 3 Introduction:

Stationary Suite

Classwork:

Business card roughs

Due this week:

1. Project #2.1 Symbol final

2. Combination Mark roughs/type choices

Symbol Critique



Notes

 

Homework

Homework:

Card and stationary design, research & card thumbnails

Session 9

In class today:

LESSON:

Design Basics – Color

LESSON:

Design Basics – Alignment

Projects & Tests

Classwork:

Stationary roughs

Due this week:

1. Combination Mark final

2. Business card roughs

Preliminary Critique

Business Cards

Notes

 

Homework

Homework:

Project #3 development

Session 10

In class today:

Lesson:

Projects & Tests

Classwork:

Ad design layout

Due this week:

1. Stationary Suite roughs

 



Notes



Homework

Homework:

1. Stationary Suite

Session 11

In class today:

LESSON:

Design Basics –
Supporting elements

Projects & Tests

Project 4 Introduction:

Event Package

Classwork:

Ad design layout

Due this week:

1. Stationary Suite roughs

2. Event Package Theme

Stationary Suite
Preliminary Critique



Notes


Homework

Homework:

Event Package Design

Session 12

In class today:

LESSON:

Design Basics –

The Grid & Design

Projects & Tests

Classwork:

Event Package

Due this week:

1. Event Package roughs


Stationary Suite Critique

Notes

 

Homework

Homework:

1. Event Package Ad

2. Event Package revised roughs

Session 13 – Thankgiving Break

In class today:

 


Projects & Tests

Notes

 

Homework

 

Session 14

In class today:

Working on Event package

 


Projects & Tests

Due this week:

1. Event Package roughs



Notes

 

Homework

Homework:

Event Package

 

Session 15

In class today:

 

Projects & Tests

Due this week:

Event Package Preliminary Critique


Homework

Homework:

Event Package

Session 16

In class today:

 

Projects & Tests

Due this week:

Final Project


Homework

Student - AM Class Project Theme
Ian Botes Phila Flower Show
Grace Brooks Science Festival
Rachael Kahn Phila Flower Show
Matt Koslowski Science Festival
Marcus Matthews II Phila Flower Show
Kat McCarthy Kennett Square
Mushroom Festival
Reiley McClosky  
Nora Murphy Phila Flower Show
Jasmine Pryor The Art of the Brick
Taylor Rupp

Science Festival

Marina Skibiszewski

The Art of the Brick

Tia Tuvesson The Art of the Brick
Jerad Zaccarelli Science Festival
   
   
Student - PM Class Project Theme
Vanessa Beltran Velez Phila Flower Show
Angela DiGregorio

Kennett Square
Mushroom Festival
Phila Flower Show

Sadie Fields Brandywine Blues Festival
Hector Gutierrez-Capula Phila Flower Show
Mark Hoffman Phila Flower Show
Jake Hudock Kennett Square
Mushroom Festival
Ashley Kennedy Science Festival
Drew Meekins PIFA
Amber O'Brien Science Festival
AJ O'Donnell TD Bank Int Cycling
Tom Rooney III Brandywine Blues Festival
Josh White Science Festival